Case Study: Bringing Christmas Spirit to Competition Cars

At the November 2024 Classic Car Show at Birmingham’s NEC, I approached the Klasiko stand. Klasiko are specialists in competition car sales and also offer an auction consultation service.

During our conversation, Andrea Hicks expressed curiosity about the possibility of a Christmas-themed design featuring one of their current stock cars – a Harrier LR5 racing car, which was on show on the stand.

Client: Andreas Hicks, Klasiko
Project: Christmas-themed cartoon featuring racing car
Timeline: Flexible – for future seasonal use
Deliverable: Digital artwork file

The Creative Solution

Andreas requested a dynamic image, with the car at full lock, and the festive lights trailing behind. The backdrop added to the Christmas atmosphere.

The Process

Initial Contact: Approached Klasiko stand at NEC Classic Car Show
Concept Discussion: Andreas expressed interest in Christmas design featuring the Harrier LR5
Brief Development: discussion via email
Design Creation: Developed Santa-driven racing car in festive winter setting
Delivery: Supplied digital artwork file ready for future seasonal use

The Result

The finished cartoon successfully captured both the excitement of high-performance motorsport and the joy of Christmas celebration. Andreas was very pleased with the artwork, which now provides Klasiko with ready-to-use seasonal marketing material.